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Asos Updates on Data Breach After BBC Contact

Fashion retailer Asos announced on Friday that a recent data breach affected more personal details than initially reported. The update came after the BBC received direct communication from individuals claiming responsibility for the cyberattack. Asos stated its investigation continues to assess the full scope of the incident.

10/09/2026

London, UK – Online fashion retailer Asos has issued an update regarding a recent data breach, acknowledging that the incident compromised more extensive personal details than it first disclosed. The company made its revised statement after the British Broadcasting Corporation (BBC) was contacted directly by individuals who claimed responsibility for the cyberattack earlier this week.

Initially, Asos indicated that the breach primarily involved "basic contact details." However, the individuals who contacted the BBC stated the compromise extended beyond these initial parameters.

Following the BBC's report and subsequent inquiries, Asos released its updated information. The retailer did not specify which additional categories of personal information were affected in its latest statement. Asos confirmed it continues its investigation into the scope and impact of the breach.

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