CDC Report: E-Cigarette Advertising Reaches Millions of Youth

More than 18 million middle and high school students view electronic cigarette advertisements, according to a Centers for Disease Control and Prevention report. The research, published as part of the CDC's Vital Signs series, found that about seven in ten students in these age groups encounter e-cigarette ads.

The advertisements appear across multiple platforms. The report specified that students view the advertisements in retail stores, through online sources, and within newspapers and magazines. Television and movies also serve as channels for this advertising exposure.

The CDC produced the report to offer insights into the reach of e-cigarette marketing toward younger populations.